Marketing Managers are to develop effective and productive marketing plans for their organizations. Marketing Specialists are widely hired by retail, service, manufacturing, healthcare and education industries. This program will offer students the opportunity to expand their knowledge and understanding in customer relationships, product development, brand identity, competitive pricing, distribution channels, marketing communications, advertising, public relations and personal selling.
Our marketing management “Mini MBA” program covers the following courses:
CEM 200 Introduction to Business
CMM 250 Marketing Management